Top 8 LinkedIn Marketing Agencies for B2B SaaS (2024)

Shiyam Sunder
|
May 29, 2024
Top 8 LinkedIn Marketing Agencies for B2B SaaS (2024)

Contents

Chances are, you're now well aware of the benefits LinkedIn B2B marketing can bring to your B2B SaaS business.

LinkedIn is a platform where most B2B executives and decision-makers spend most of their time. Given this, it’s only logical for your B2B SaaS business to use the platform to reach your target audience effectively.

If your B2B SaaS company has not leveraged LinkedIn ads, then you might be missing out on potential growth opportunities. According to a LinkedIn publication, 82% of B2B marketers report that LinkedIn is their most successful social media platform. If these businesses can achieve success on the platform, there's a strong chance your business can too.

If you're considering adopting this marketing strategy, it's important to partner with a LinkedIn marketing agency that specializes in this area. 

However, finding the right agency can be challenging. To assist you, we've compiled a list of the 8 best LinkedIn marketing agencies, ensuring you make an informed decision and maximize your marketing efforts.

The 8 Best LinkedIn Marketing Agencies in 2024

1. TripleDart

Best for: Series A to Series D SaaS companies with a minimum Annual Contract Value (ACV) of $5k.

Strengths: Scientific approach to pipeline marketing, expertise in Google Ads, SaaS LinkedIn Ads, Account-Based Marketing (ABM), KPI-based commitments, scaling budgets, linkedin marketing strategy and data engineering.

Notable clients: Freshworks, Avoma, Helpshift, Glean, Airbase, Multiplier, CleverTap, Sprinklr, Remote, MoEngage.

Trustpilot Rating: 4.7 stars with 40+ reviews

Pricing: Request for a quote

Overview

TripleDart is a leading B2B SaaS marketing agency dedicated to helping both startups and established businesses achieve significant growth. They offer a of digital marketing services tailored to meet your specific business needs, including SaaS Search Engine Optimization, content marketing, branding, web design, and Paid Social Ads. Their expertise in Paid Social Ads covers platforms like LinkedIn, Meta, and includes Creative Ads and Landing Page optimization.

TripleDart’s recognition as one of the top LinkedIn marketing agencies is well-deserved. They have consistently demonstrated their prowess in driving results. For example, they helped Factors.ai achieve an impressive 87% increase in active pipeline through custom Paid Marketing strategies. Similarly, they assisted MoEngage in boosting their pipeline by 56% while reducing their cost per lead (CPL) by 33% through targeted LinkedIn ads.

Aside from their exceptional marketing capabilities, TripleDart excels in customer service. Clients frequently commend them for their responsiveness, attention to detail, and personalized approach.

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2. Cleverly

Best for: Businesses seeking data-driven social media marketing and influencer marketing.

Strengths: Automated LinkedIn B2B lead generation, data-driven strategies, personalized messaging, and robust analytics.

Notable clients: Uber, PayPal, WeWork, Postmates, Unilever, Sony, Amazon

Trustpilot Rating: 4.9 with 900+ Reviews

Pricing: Starts around $397 per month, depending on the service package.

Overview

Cleverly is a data-driven LinkedIn marketing agency that leverages insights from thousands of outbound B2B campaigns to send personalized messages to their clients' ideal prospects. Since its inception, Cleverly has assisted over 5,000 clients in generating a total of 224,700 leads. Reviews on Trustpilot and Clutch highlight their success, attributing it to the team’s professionalism, dedication, and marketing expertise.

Cleverly's services include LinkedIn optimization, LinkedIn lead generation, LinkedIn content creation and ghostwriting, and LinkedIn appointment setting. The scope of services offered depends on the subscription plan chosen. The Gold Plan, which provides basic services, is priced at $397 per month. The Platinum Plan, offering more comprehensive features, is available for $697 per month. The Teams Plan, designed for larger teams with extensive needs, is priced at $891 per month.

3. Sociallyin

Best for: Businesses seeking social media marketing and content creation

Strengths: Social media marketing strategy, social media management, content creation, community management

Notable clients: Dick's Sporting Goods, TGI Fridays, Sony, Toyota.

TrustPilot Rating: 3.7

Pricing: Contact for a quote

Overview

Sociallyin is a premier digital marketing agency dedicated entirely to social media marketing. Their services encompass Social Media marketing Strategy, Social Media Management, Community Management & Listening, Social Content Production, Paid Social, and more.

With extensive experience in social media, Sociallyin also excels in LinkedIn marketing. Their results-driven strategies have helped major brands like Sony, Toyota, and Samsung effectively reach their target audience. Serving both B2B and B2C brands globally, Sociallyin is a trusted partner in social media success.

4. Viral Nation

Best for: Brands seeking influencer marketing and video content creation.

Strengths: Influencer marketing, video content creation, social media marketing strategy.

Notable clients: Tencent, Baidu, Apple, Coca-Cola, Bud Light.

TrustPilot Rating: not available

Pricing: Contact for a quote

Overview

Similar to Sociallyin, Viral Nation is a digital marketing agency specializing in social media and influencer marketing. With an extensive list of influencers across various niches, they offer brands data-driven strategies to maximize social media impact. Their services include influencer marketing, talent management, social media management, and content production.

This multi-award-winning agency has significantly reduced clients' average customer acquisition cost (CAC) by 42% while achieving a sevenfold increase in their average return on ad spend (ROAS). B2B SaaS brands can also benefit from their expertise in LinkedIn marketing services.

5. Disruptive Advertising

Best for: Businesses of all sizes seeking high-quality, results-driven digital marketing strategy

Strengths: Digital marketing services including PPC management, paid social, site testing, eCommerce, analytics, linkedin marketing strategy and lifecycle marketing.

Notable clients: Adobe, KPMG Spark, Extra Space Storage​

TrustPilot Rating: not available

Pricing: $100 – $149 per hour, with a minimum spend of $5,000 per project​

Overview

Disruptive Advertising is your go-to digital marketing agency for comprehensive Search Engine Optimization (SEO), Paid Search, Paid Social (LinkedIn paid advertising, Google Ads), LinkedIn Marketing, and Lifecycle Marketing solutions. They employ a sophisticated LinkedIn Ads lead generation strategy designed to help B2B SaaS clients attract and convert qualified decision-makers into their sales funnels.

You can confidently outsource your LinkedIn marketing efforts to this agency due to its exceptional track record of success. For instance, they assisted the AICPA LinkedIn Group in achieving a 40% increase in memberships. They also helped Charles Sturt University earn a 56% reduction in cost-per-start of application. These impressive results are enough to put them on the list of top LinkedIn marketing agencies.

6. Jives Media

Best for: Small to medium-sized businesses looking for personalized digital marketing services.

Strengths: Creating tailored marketing strategies and campaigns across various platforms including social media, PPC, and SEO.

Notable clients: Stanford University, Oracle, and Keller Williams.

TrustPilot Rating: 3.7

Pricing: Ask for quote

Overview

Jives Media is a full stack digital marketing agency providing a list of digital marketing services, including web design, Google Ads, social media marketing, video production, and social media optimization. Recognized as the Digital Marketing Agency of the Year for five consecutive years, Jives Media has helped over 16,000 global clients achieve their marketing objectives.

Aside from that, Jives Media excels as a LinkedIn lead generation agency, with LinkedIn Advertising being a key component of their social media marketing services.

7. Oyova

Best for: Businesses looking for integrated marketing and technology solutions.

Strengths: Combining marketing with custom software and web development to drive business operations.

Notable clients: University of North Florida, Boys & Girls Clubs of America.

TrustPilot Rating: NA

Pricing: Request for quote

Overview

Oyova is a bespoke agency that merges marketing with technology, providing digital marketing services such as web development, social media management, app development, and digital marketing. Their approach is focused on delivering holistic solutions that address both the marketing and operational needs of their clients.

For LinkedIn marketing specifically, Oyova can enhance your brand's LinkedIn presence and lead generation efforts. Their social media marketing services are designed to optimize content for platforms like LinkedIn.

Customers of Oyova have consistently praised the agency for its exceptional project management, quality of work, and responsiveness.

8. Verbsz Marketing

Best for: SMBs looking to enhance their digital marketing efforts.

Strengths: Focus on personalized marketing strategies, content creation, and social media management.

Notable clients: Local businesses and regional brands.

TrustPilot Rating: not available

Pricing: Request for quote

Overview

Verbsz Marketing is a results-driven digital marketing agency popular for its client-centric approach. They provide digital marketing solutions like website design and development, Google and Bing advertising, Facebook and Instagram ads, Amazon marketing, eCommerce marketing, video marketing, and content writing.

Their expertise is evidenced by impressive client outcomes. For example, Gymsportz experienced a 1,050% increase in conversions from Facebook ads and a 1,500% increase in sales after partnering with Verbsz Marketing.

Verbsz Marketing also excels as a LinkedIn marketing agency, offering LinkedIn advertising as part of their extensive Social Media advertising Services.

Key factors to consider when choosing a LinkedIn Marketing Agency

You'll reap the full benefits of outsourcing your LinkedIn marketing efforts only if you choose the right agency. To assist you in making the best choice, consider the following factors;

1. Understanding Your Needs

LinkedIn marketing involves a wide range of activities, and you might find that your current efforts are only falling short in specific areas. These areas could include content creation, audience engagement, lead generation, or advertising strategies, among others. It is also that you need support across all aspects of LinkedIn marketing. The key is to identify your particular needs clearly.

By understanding your requirements, you can select a LinkedIn marketing agency that excels in the specific areas where you need the most assistance. This ensures that the agency you choose can effectively address your unique challenges and help you achieve your goals.

2. Agency Expertise

This is important because it ensures the implementation of effective marketing strategies tailored to achieve your goals. For LinkedIn marketing, it's essential to select an agency with a proven track record of success in this specific area. 

You get confused with this as many LinkedIn marketing agencies claim to be experts. The best way to verify their expertise is by reviewing their case studies. These case studies provide detailed insights into their previous ad campaigns and outcomes. Aside from that, it’s important to assess whether the agency is knowledgeable about your industry, which can also be determined through their case studies. 

Finding these case studies shouldn’t be challenging since many LinkedIn marketing agencies prominently display their case studies on their websites.

3. Communication and Transparency

The importance of communication and transparency when partnering with a LinkedIn marketing agency can't be overlooked. Effective communication ensures that both parties are aligned on goals, strategies, and expectations, while transparency increase trust by allowing for open dialogue about progress and potential challenges.

You might wonder how to assess these qualities when you’re still in the decision stage. The best way to do this is by reviewing feedback from past customers on platforms like Trustpilot. These reviews offer valuable insights into the agency's communication practices and transparency, giving you a sense of what it feels like to work with them. You may start with the list of linkedin marketing agencies recommended here.

Benefits of working with a LinkedIn Marketing Agency

1. Time Saving

Hiring a marketing agency offers significant time savings, particularly because marketing is inherently time-consuming. LinkedIn marketing, in particular, demands consistent effort in content creation, LinkedIn campaigns, ad campaign management, and optimization.

By outsourcing these activities to an agency, you can allocate the saved time to other essential business operations. Most LinkedIn marketing agencies possess the expertise, resources, and experience necessary to effectively manage and achieve your LinkedIn marketing objectives.

2. Enhanced Lead Generation

Top LinkedIn marketing agencies possess specialized knowledge and expertise in leveraging LinkedIn’s unique features and tools to identify and attract high quality leads. These agencies are good at utilizing LinkedIn’s advanced targeting options to reach their target audience, based on factors such as industry, job title, company size, and other criteria. 

With this targeted approach, your marketing efforts are focused on high quality leads who are most likely to convert, thus maximizing your ROI. Engaging a top LinkedIn advertising company is particularly advantageous if your organization lacks the in-house expertise or resources.

3. Scalability

Linkedin marketing agencies have the ability to scale their efforts in alignment with your company's needs and goals. Whether you're launching a new product, entering a new market, or looking to boost your brand’s LinkedIn presence, you can rely on them to adjust their strategies and resources accordingly. This ensures they can effectively maximize your results and support your business's growth at every stage.

Case Studies: Successful LinkedIn Marketing Campaigns

Factors.ai witnessed 87% increase in active Pipeline via custom Paid Marketing strategies after a partnership with TripleDart

Factors.ai, a B2B marketing analytics platform, partnered with TripleDart to improve their paid marketing efforts. TripleDart identified Factors' challenges and implemented a PPC strategy that included competitor research, keyword selection, landing page optimization, and targeted campaigns. 

This resulted in a significant increase in active pipeline (87%), MQL to SQL conversion (15%), and click-through rate (49%) while reducing CPL by 21%.

MoEngage skyrocketed their Pipeline by 56% while slashing their CPL by 33% via custom strategies after a partnership with TripleDart

MoEngage, a customer engagement platform, partnered with TripleDart to improve lead generation in the US and EU. TripleDart revamped MoEngage's paid search and social ads, focusing on clear messaging and targeting. They also analyzed campaign performance and implemented bidding strategies to optimize spending. 

This resulted in a 56% increase in pipeline, doubled leads, and significant reductions in cost-per-click (28%) and cost-per-lead (33%).

Hire the right LinkedIn marketing agency for you

If you're a B2B SaaS business looking to enhance your lead generation, boost sales, increase audience engagement, or achieve your business goals, consider hiring TripleDart Digital Marketing Agency.

TripleDart stands out as a top LinkedIn marketing agency, boasting industry expertise, a proven track record of success, excellent customer service, and a results-oriented approach.

Beyond LinkedIn marketing, you can trust TripleDart to handle other aspects of your marketing strategy. They have a history of helping 100+ startups and established businesses grow through digital marketing services like Search Engine Optimization (SEO), Content Marketing, Paid Search, Paid Social, and more.

Book an introductory call with TripleDart today.

Frequently Asked Questions

What are LinkedIn marketing services?

LinkedIn marketing services include various strategies designed to enhance brand visibility and engagement on LinkedIn. These services include content creation, ad campaigns, profile optimization, high quality lead generation, LinkedIn campaigns and analytics. 

Is LinkedIn marketing expensive?

LinkedIn marketing can be relatively costly compared to other social media platforms due to its professional focus and advanced targeting options. Costs vary based on ad campaign objectives, ad formats, and target audience size. 

How much do agencies charge for LinkedIn ads?

Linkedin marketing agencies typically charge for LinkedIn ads based on a combination of service fees and ad spend. Service fees can range from $1,000 to $5,000 per month, while the client's budget determines ad spend.

Shiyam Sunder
Shiyam Sunder
Co- Founder | Tripledart - Growth Startups

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