B2B SaaS Paid Social Agency  

Paid Social ads for your software that stop the scroll and start the sales cycle
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Linkedin Ads | Meta Ads | Creatives | Landing Pages
SaaS Performance Marketing Agency

Proud extended marketing team of leading SaaS Brands

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Freshworks logo with a stylized peach-colored swirl icon to the left of the lowercase text 'freshworks'.Airbase company logo with stylized chevron design to the left of the word 'airbase'.Avoma company logo with a stylized 'A' icon.Logo with the word 'Multiplier' in stylized font.Sense company logo with abstract dot pattern to the left of the word sense.Sprinklr company logo with stylized leaf and water drop graphic.SpotDraft logoFactors company logo with stylized letter F in pink.PayU logo in light pink with stylized upward arrow integrated in the letter U.clevertap logoHiver company logo.Logo with lowercase letters 'bbgbasket' in a stylized font with a light pink background.Unacademy logo featuring a stylized circular icon next to the text 'unacademy'.Black lowercase letters 'rn' on a light pink background with abstract shapes.Plivo company logo with a stylized letter P in a rounded square before the text.
Results

We’ll let the numbers speak

87%
Increase in active Pipeline via custom Paid Social strategies
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$150K
generated in pipeline with $65K paid social spend in less than a quarter
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56%
increase in pipeline while slashing their CPL by 33% by Linkedin ads
MoEngage logo
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Why work with TripleDart?

PPC is like football. And we are real madrid.
Diagram titled 'Without TripleDart' showing disjointed purple blocks with text highlighting issues: divided attention between PPC and marketing channels, inaccurate conversion tracking, limited perspective from exposure to you and your employee’s previous employer, and misplaced focus on Leadgen that might not convert.
Graphic titled 'With TripleDart' featuring colorful blocks with text highlighting focus on downstream metrics, experience with 100+ brands, high quality leads for SaaS, and expert Mark. Ops audit with 5+ years of GTM experience.

How we’d work together.

01
Understanding the Opportunity
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Understanding the Opportunity

We delve into understanding your business, products, objectives, and competitors at the beginning of our journey. This process ensures that our combined efforts are strategically aligned, identifying key opportunities for success and devising approaches that yield enduring results.
02
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Organic Strategy

Formulate a Persona-focused Strategy

Upon identifying the opportunities, we craft a distinct content strategy tailored to engage your target audience.

Continuously collaborating with your team, we ensure that our strategy consistently aligns with your evolving needs, maximizing the impact and relevance of our efforts.
03
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A complete & instant marketing team

A complete & instant
marketing team

Build your marketing team with TripleDart's internal resources: paid specialists, marketing automation, web development, designers, video creators, writers, list builders, marketing operators, SEO specialists & more.
04
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End-to-End Operations

Scale Content like Never Before.

The strength of our operations team  becomes your strength.  Our content partnership and processes allow us to act like your in-house content team.

Throughout the process, we maintain transparent communication about our actions, direction, and performance, ensuring you're informed and your feedback is applied automatically.
05
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Technical SEO

Maintain SEO Hygiene at All Times.

The content we develop hinges on establishing a robust foundational base by ensuring that your website is loved by humans and search engines.

We continuously oversee the health of your website, offering expert recommendations and development services rectify any technical issues.
06
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Growth Consulting

Pay for performance and
ownership of results

We’ll own 100% of your marketing performance. You can hold us accountable for results the same way you would your internal team. Our pay-for-performance model measures success through quarterly OKRs.

Why work with TripleDart?

Get a powerful presence on the social feeds of your ideal prospects while lowering your opportunity cost.

Without Tripledart

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Divided attention between Performance marketing and other marketing channels
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Limit Paid Social to drive lead generation, retargeting, and brand awareness
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Outdated campaign operations. You optimize for leads based on channel-wise CPCs and CPMQLs
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Marketing programs focus on lead gen solely

With Tripledart

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A creative approach to capture customer attention at every step of their journey using pixel tracking and segmentation.
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Commitment to optimization and revenue growth, from ad copy tweaks to digital strategy realignments.
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In-tune with latest marketing trends in the B2B SaaS brands across the globe - preferred partners to LinkedIn, 6sense and G2!
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Periodic Creative testing and experimentation frameworks for Landing pages, Paid social copies and creatives

How we’d work together.

01
Understanding the Opportunity
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Understanding the Opportunity

We delve into understanding your products ICP, TAM, Persona, objectives, and competitors at the beginning of our journey. This process ensures that our combined efforts are strategically aligned, identifying key opportunities for success and devising approaches that yield enduring results.
02
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Achieve Scientific Success

Achieve Scientific Success

No time for beating around the bush. Your social campaigns have important goals, and we are here to help you reach them and exceed expectations. Our methodical and scientific approach to social media is focused on analyzing and optimizing what works and what doesn't. We utilize advanced automations to make highly targeted optimizations.
03
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Reach and Relevance

Reach and Relevance

Setting up and scaling a social campaign to reach the right audience is a significant challenge. However, we tackle this challenge head-on by employing precise targeting and rigorous testing. Our approach involves thorough testing of ads, audiences, and every element of demographic targeting. Additionally, we go beyond social networks and utilize external data sources to enhance our strategies. Prior to commencing the campaign, we establish a benchmark based on data analysis, ensuring that our efforts are not guesswork but rather well-informed and calculated.
04
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Connect Campaigns

Connect Campaigns

We have effective strategies to ensure smooth integration and tracking of your budget across various campaigns and platforms. By leveraging big data from multiple sources, we ensure that attribution is accurately assigned even to seemingly non-converting channels.

Our Paid Social Approach

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100+ TripleDart's Tried & Tested Playbooks

generated

Millions in Pipeline

for our clients!  

Some of the best performance marketers and inbound strategists for SaaS are with the TripleDart team. Wonderful experience, and been working with them for almost a year. Great results delivered.
Srikrishna Swaminathan
Co-Founder and CEO
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They understand our funnel problems from lead flow to revenue generation and provide excellent reporting. The weekly cadence helps us grasp campaign performances, and their ability to forecast spending and results is impressive. I highly recommend TripleDart to all SaaS Scaleups!
Michael Freeman
VP of Marketing
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The team at TDD is extremely experienced with  management and scaling campaigns. We started with 0 spend and were able to scale to $100k spend in less than 4 months.Overall great pipeline was generated and converted.Their strength lies in campaign management and scaling as we learn.
Thomas Dong
VP of Marketing
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Some of the best performance marketers and inbound strategists for SaaS are with the TripleDart team. Wonderful experience, and been working with them for almost a year. Great results delivered.
Srikrishna Swaminathan
Co-Founder and CEO
Man with short black hair wearing a red and brown checkered shirt, smiling slightly against a transparent background.
They understand our funnel problems from lead flow to revenue generation and provide excellent reporting. The weekly cadence helps us grasp campaign performances, and their ability to forecast spending and results is impressive. I highly recommend TripleDart to all SaaS Scaleups!
Michael Freeman
VP of Marketing
Smiling man with short dark hair wearing a dark blazer and checked shirt.
The team at TDD is extremely experienced with  management and scaling campaigns. We started with 0 spend and were able to scale to $100k spend in less than 4 months.Overall great pipeline was generated and converted.Their strength lies in campaign management and scaling as we learn.
Thomas Dong
VP of Marketing
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Knowing where to be, who to target, and how to advertise is a job for TripleDart

Here’s how.
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Expertly integrated campaigns

Paid social ads are effective on their own, but become even more powerful when combined with other digital marketing channels.
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Landing pages & CRO

Build curated experiences for your audience - A/B test your messaging before mass distribution.
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Paid Social

To make your brand stand out and outshine competitors, we create captivating social media campaigns that will grab the attention of your customers. These campaigns are strategically implemented across various platforms.
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Rapid Testing

We can also consult or train your own internal design teams on how to adapt existing or new creative for Paid Social success for rapid iterations and experimentations
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Creative is key

With Impression's creative capabilities, we can help you create captivating content that stands out from the competition and effectively conveys your core message.

Get effective social media ads
in front of the people hungry to see them.

Explore more on Dribbble

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Kula platform promotional graphic highlighting 80% faster referral hiring, AI-assisted candidate email writing, automated messages on email and LinkedIn, and pre-built automated workflows for candidate engagement.
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Visit Our Dribble Portfolio

What makes us different: 

we’re allergic to stereotypical Paid Social tactics

Product
Knowledge
Where TDD start
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Customer
Understanding
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This is hard and strategic
ICP Research/ Channel Fit Audit
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Competitor Analysis
Where most agencies start
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Copy and Design Angles
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Paid Social Strategy
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This is easy and tactical

Access to cutting-edge technology & tools

We'd Love to Work with You!

Join 100+ successful B2B SaaS companies on the path to achieving T2D3 with our SaaS performance marketing services.

Still not convinced?

TripleDart’s B2B SaaS Inbound Marketing Benchmark Report, January 2024

Our team of B2B SaaS marketing experts have compiled a list of findings from analyzing $50M+ in ad spends across marketing platforms and 100+ websites; the report includes
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FAQ

Is it worth hiring a b2b SaaS paid social agency?
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There are several compelling reasons to choose a Paid Social agency

- You can avoid the headaches of setting up, managing, and optimizing ad campaigns, allowing you to focus on your competitive advantage.
- By utilizing a team of paid media experts, you can achieve your goals faster and at a lower cost compared to the results you would achieve independently.
- Scale your campaigns seamlessly and rapidly, especially if you lack an in-house social media content strategy.

Will you design social ad creative and landing pages for my brand?
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Absolutely! When you opt for our paid social services, we take charge of designing engaging and cohesive social ad creative that aligns with your brand across all channels. This approach eliminates confusion and fosters trust among your audience. Whether it's Facebook, Instagram, or LinkedIn, we optimize the creative specifically for each platform.

How long will it take to get results?
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Paid acquisition campaigns usually yield results within three months, although the time frame may vary based on your past performance, industry, and budget.

If you have specific business goals in mind and want to know how long it will take to see results, we would be delighted to discuss it further in a call. We are here to assist you in achieving your objectives.

Best Practices for Working with a SaaS Performance marketing Agency
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As the cost to acquire new customers has shot up in the last few years, SaaS Performance advertising agencies have become an important partner to many businesses, providing expert support to ideate and create successful campaigns.

Here are some things to keep in mind:
1. Establish clear expectations in terms of campaign objectives, business goals, creative direction, budget, and timeline.
2. Make sure all parties agree to deadlines and deliverables before starting a project.
3. Set up regular meetings or check-ins for updates and feedback opportunities.
4. Listen to the agency's recommendations and feedback.
5. Be honest about what you can do, what you cannot do, and any potential changes that may arise throughout the project.

Trusted by Startups to Scaleups

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