Numbers say that 66%
of marketers are to increase their content marketing budget this year. A good content strategy is one of the major factors of business success.
1. Content marketing for small businesses is crucial as it helps them reach the audience most effectively and inexpensively.
2. Organic search conversion rates exceed 10% which is higher than other channels. And, you need a good content strategy to drive organic traffic.
3. Value-added content goes a long way to building trust with existing customers and prospects.
4. It increases lead generation and sales. Also, informative content boosts customer engagement and loyalty. Also, it delivers a high ROI.
Small businesses can experiment with different content forms across multiple channels to power their content marketing strategy. It’ll help them gain exposure and establish themselves.
You need an ideal content marketing agency for small businesses – like TripleDart. To start building your content marketing plan, reach out!